An Insider Bought 2,500 Shares Of Bread Financial Holdings Inc. (BFH)


As of Wednesday close, Bread Financial Holdings Inc.’s (NYSE:BFH) stock was up $0.55, moving up 1.41 percent to $39.63. The average number of shares traded per day over the past five days has been 491,060 shares. 5 times new highs have been achieved over the past 5 days, with a $1.93 gain in that time frame. In the last twenty days, the average volume was 1,445,160, while in the previous 50 days, it was 1,068,198.

Since last month, BFH stock rose 21.42%. Shares of the company fell to $29.48 on 10/24/22, the lowest level in the past month. A 52-week high of $77.08 was reached on 01/13/22 after having rallying from a 52-week low of $28.85. Since the beginning of this year, BFH’s stock price has dropped by -40.47% or -$26.94, and marked a new high 7 times. However, the stock has declined by -48.59% since its 52-week high.

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BFH stock investors should be aware that Bread Financial Holdings Inc. (BFH) stock had its last reported insider trading activity 108 days ago on Aug 08. THERIAULT TIMOTHY J, the Director of the company, purchased of 2,500 shares for $39.56 on Aug 08. It resulted in a $98,904 investment by the insider.

Valuation Metrics

Right now, Bread Financial Holdings Inc. (BFH) has a P/E ratio of about 4.85. The stock’s beta is 1.98. Besides these, the trailing price-to-sales (P/S) ratio of 0.48, the price-to-book (PB) ratio of 0.82.

The latest dividend of $0.21 per share was paid out, remained unchanged from last year’s $0.21.

Financial Health

According to company report, the long-term debt-to-equity ratio for the quarter ending September 29 was 2.47, and the total debt-to-equity ratio was 7.66. On the profitability front, the trailing twelve-month gross margin is 91.90% percent. Based on annual data, BFH earned $3.65 billion in gross profit and brought in $3.65 billion in revenue.

In Bread Financial Holdings Inc.’s quarter-end financial report for September 29, it reported total debt of $4.01 billion. According to the earnings report, the company had a higher net income in the recent quarter than it did in the previous quarter. While analysts expected Bread Financial Holdings Inc. to report $2.59 quarterly earnings, the actual figure was $2.69 per share, beating the consensus estimate by 3.90%. During the quarter, the company generated $893.0 million in EBITDA. The liabilities of Bread Financial Holdings Inc. were 19.56 billion at the end of its most recent quarter ended September 29, and its total debt was $7.44 billion. The value of shareholders’ equity is $49.85 million.

Technical Picture

This quick technical analysis looks at Bread Financial Holdings Inc.’s (BFH) price momentum. With a historical volatility rate of 57.55%, the RSI 9-day stood at 60.46% on 23 November.

With respect to its five-day moving average, the current Bread Financial Holdings Inc. price is up by +5.12% percent or $1.93. At present, BFH shares trade +21.53% above its 20-day simple moving average and +7.22% percent above its 100-day simple moving average. However, the stock is currently trading approximately +10.11% above its SMA50 and -45.64% below its SMA200.

Stochastic coefficient K was 52.26% and Stochastic coefficient D was 46.51%, while ATR was 1.85. Given the Stochastic reading of 57.83% for the 14-day period, the RSI (14) reading has been calculated as 59.20%. As of today, the MACD Oscillator reading stands at -0.30, while the 14-day reading stands at 0.37.


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